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WELLA PROFESSIONALS BRINGS COLOR DISCOVERY TOUR TO CHICAGO

FREE Haircolor Consultations and Discounts with Colorists at Top Local Salons


Wella Professionals brings the Color Discovery Tour to Chicago, partnering with top local salons to help Chicago
women discover their best haircolor. Wella Professionals will provide women with inside access to Chicago’s top
colorists from Robert Jeffrey Hair & Skincare Studio (all locations), Michael Thomas Salon & Day Spa, Touche
Salon, Sine Qua Non Salon, b. rose salon, Sam Martirano Salon & Spa, On Stage Salon & Spa, Sheer Elegance
Salon, Solo Salon and Red 7 Salon. Participants will receive customized consultations, a 25% coupon towards a
Wella color service at a participating salon and be able to enter the Wella Facebook sweepstakes online for a
chance to win a VIP beauty makeover in NYC.[1] There will also be several on-site $200 gift card giveaways
throughout the weekend to participating salons.


Wella Professionals, the industry leader in haircolor innovation and technology, and colorists from local salons
including: Robert Jeffrey Hair & Skincare Studio (all locations), Michael Thomas Salon & Day Spa, Touche Salon,
Sine Qua Non Salon, b. rose salon, Sam Martirano Salon & Spa, On Stage Salon & Spa, Sheer Elegance Salon,
Solo Salon and Red 7 Salon


92% of women admit they’ve colored their hair at some point in their lives but 42% [2] have never had a color
consultation with their stylist! Wella Professionals is providing women across the country inside access to
professional colorists who will demystify salon color brands and educate and inspire women to discover their best
haircolor. The Wella Professionals Color Discovery Tour will visit eight cities throughout the summer including New
York City, Philadelphia, Washington DC, Miami, Chicago, Dallas, San Francisco and Los Angeles.