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VIPink at Saks Fifth Avenue

Chicago-based non-profit Bright Pink and luxury retailer, Saks Fifth
Avenue teamed up to celebrate National Breast Cancer Awareness
Month.

VIPink 2011 raised funds for Bright Pink's national educational initiatives
that enlighten and empower young women to be proactive advocates for
their breast and ovarian health. This private cocktail reception, hosted by
some of Chicago's Most Well-Known and Fashionable personalities, took
place on three floors at Saks Fifth Avenue on Chicago's Magnificent Mile.

The event featured a fashion show showcasing the latest men's and
women's fall trends with guest Commentator and Fashion Expert, Corri
McFadden. Event emcee's included B96 Morning Show Hosts, J. Niice,
Julian and Showbiz Shelly. Guests also enjoyed delightful appetizers and
desserts by The Purple Pig, Rockit, Lillie's Q, Frontier, Foiled Cupcakes
& Mrs. Prindable's and a luxury auction sponsored by Gilt City,
(www.giltcity.com). Guests, who looked their best in pink attire, were
treated to cocktails courtesy of GREY GOOSE® vodka, OneHopeWine
and VitaminWater. Attendees enjoyed sounds by three of Chicago's
hottest female DJs including DJ Niena Drake, DJ Megan Taylor and DJ
Sadie Woods.

Bright Pink is the only national non-profit organization providing
education, support, and a sense of community to young women at high
risk for breast and ovarian cancer.