Tickled Pink Celebrates 7th Anniversary

WHEN: Friday, February 24, 2012 7 p.m. to 12 a.m.

WHERE: River East Art Center, 435 East Illinois Street - Chicago

The town will be painted pink for the seventh time on February 24 for Chicago's
hottest party for a great cause: Tickled Pink, benefitting Y-ME National Breast
Cancer Organization. Regarded as one of Chicago's best charity events,
Tickled Pink, hosted by the newly-formed Y-ME Auxiliary Board, brings
together the city's hip, young and young-at-heart for a celebration worthy of any
V.I.P, all to ensure no one faces breast cancer alone. This year Tickled Pink
celebrates its seventh anniversary and continues to grow, bringing Chicagoans
together in a fun and fashionable way to help a worthy cause.

"Due to the popularity of Tickled Pink we needed a larger venue with a bigger
dance floor," said Jodi Fyfe, Tickled Pink event chair and Y-ME National Breast
Cancer Organization board member. "Tickled Pink has really become a
tradition in our city and we are well on our way to raise a million dollars for
Y-ME by 2013."

At the event, guests will walk the pink carpet, sip on delicious cocktails and top
shelf open bar (including the famous Tickled Pink-tini!) and dine on hors
d'oeuvres by Paramount Events, Purple Pig, Heaven on Seven, Terzo Piano and
Bon Appetite, along with sushi from Macku plus late night munchies by many
more of Chicago's favorite restaurants, including Homerun Inn Pizza.
Partygoers will also have the opportunity to schmooze with Chicago celebrities
who will serve as guest bartenders and help fundraise at the event. As always,
Tickled Pink's dance floor will be the place to be seen with the sounds of DJs
from Fig Media keeping the crowd dancing all night long! Everyone will have the
chance to win big with exciting raffle packages such as restaurant dining for a
year (a new restaurant a month) and the ultimate guy and girl's night out.

Tickets are $75. Purchase online at www.tickledpinkchicago.com
Proceeds benefit the Y-ME National Breast Cancer Organization. For questions
on the event or tickets, call Lauren Hughes, Y-ME National Breast Cancer
Organization, 312-294-8562.

About Tickled Pink
In February 2004, Carrie Kenney lost her seven year battle with breast cancer at
the age of 35. One year later, her cousin, Jodi Fyfe gathered a group of close
friends and colleagues to start Tickled Pink Chicago in honor of Carrie. Carrie
was a fun-loving, young woman who was diagnosed at the age of 27 and
looked to Y-ME National Breast Cancer Organization for information. She found
answers to her questions but also found unwavering support from women who
had also battled breast cancer and could relate to her experience first hand.
After Carrie's death at the tragically young age of 35, Jodi was determined to
make a contribution to the organization that had given so much to her cousin
when she needed it most. Jodi began by forming a team for the 2004 Y-ME race
but she wanted to find another way to remember the vibrant, fun-loving person
who inspired her so much…and so Tickled Pink was born! In February 2005,
Tickled Pink threw its first party and raised $35,000! Every year the party and
team of individuals that came together to ensure no one has to face breast
cancer alone has grown and to date has raised more than $800,000 for Y-ME.

About Y-ME
Y-ME National Breast Cancer Organization is the only place in the world where
someone touched by breast cancer can call - 24 hours a day, 7 days a week,
365 days a year - to talk to a breast cancer survivor and be understood in 150
different languages. For more than 30 years, Y-ME has been working to assure
that no one faces breast cancer alone. Talk to a peer counselor at
1-800-221-2141, or visit y-me.org.