Thousands of salon professional and hundreds of professional beauty product
exhibitors came to America's Beauty Show 2011. The three day long beauty
industry show was held at McCormick Place. This year's ABS schedule was
packed with beauty's most celebrated headlines. Each year the show brings
something new and is a great place for all the beauty professionals to learn
new techniques, styles and find best products for their client.
ABS 2011 presented the exclusive salon industry showing of Vidal Sassoon
the movie. A story about Vidal Sassoon and how one man changed the world
with a pair of Scissors.
Many celebrity stylists joined in Chicago for the ABS 2011. The Australian
hairstylist, salon owner, and television personality known for Tabatha's Salon
Takeover, Tabatha Coffey, was at the ABS signing her new book "It's Not
Really about Hair". Ted Gibson a celebrity hairdresser and the hair expert on
the cable show "What Not to Wear" along with Yolly ten Koppel of the
Pivot Point International artistic team presented the upcoming fashion and
beauty trends. Nick Arrojo a celebrity hair stylist and a hairstylist on TLC's
"What Not To Wear" for seven years presented Wella professionals on the
big runway stage. A special guest for the TIGI team was Anthony Mascolo
who is a creative force behind TIGI Products and won the title "British
Hairdresser of the Year" three times. Other well known stylists emceed the
fantastic and creative Runway @ABS like Robert Cromeans, Stephanie
Kocielski, Angus Mitchell & Takashi Kitamura from John Paul Mitchell
Systems, Mark Hayes with the Sassoon Academy Creative team, Irvine
& Louise for the RUSK, Brian & Sandra Smith, Chrystofer Benson and
Daniel Roldan for the Matrix, Jan Arnold of the CND and many more.
P&G salon professionals presented the student stylist competition, with the
theme "Building the next generation of stylist". The winners of the $1,000
dollar check were Gabriella Lejeciz winner for the Clairol Professionals,
Morgan Lynne Petty for the Professional Sebastian & Kathryn Hornick
We ran into Mario Tricoci Chicago's own celebrity stylist and owner of the
Mario Tricoci brand. As well as our friends George Gonzalez, HARPO
Hairstylist and The George Salon Owner and Nevena Rothe, American Crew
educator and owner of the Custom Hair Lounge.
So, make sure to ask your favorite stylist or beauty expert, what's new from
the ABS 2011!
Beauty and Fashion Trends
from the America's Beauty Show 2011
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